Friday And The Future Of Work (Vol 11) AGENCY
Hi Everyone
The world of work is transforming before our eyes, and it’s an exhilarating journey. I’m Dan Sodergren, and if you’ve followed my insights over the years, you’ll know that I’m passionate about the intersection of technology and the future of work.
Today, I want to share with you how AI agents are now 100% going to be part of this future. These AI agents are not just tools but will become our partners in this exciting evolution of work. Yes that might be scary — but just think about this in real terms — as Seth Godin brilliantly wrote today…
The third impossibility
The first was radio and television. Humans around the world spending a significant portion of their waking hours consuming audio and video recordings of other people.
The second was the internet. Five to ten hours a day interacting, in real time, with other people, many of them strangers.
And the third is AI. We’re about to spend almost all of our time interacting with software that appears to have an understanding of us and the world around us. All the time, in real time.
Welcome to the Age of AI Agents.
You might not realize it but the existence and use of such agents is now so much easier thanks to GPT’s becoming FREE for everyone to use. This means Seth’s prediction is now true.
“We’re about to spend almost all of our time interacting with software that appears to have an understanding of us and the world around us. All the time, in real time.”
GPTs are now more accessible than ever. Entirely, thanks to the free tier offered by OpenAI. This democratization of advanced AI tools allows everyone to harness their potential without financial barriers. Learn more about using GPTs on the free tier.
Crafting Custom GPTs — is now possible for everyone.
Imagine a world where AI models are tailored specifically to your business needs. XDA Developers recently highlighted this capability, allowing businesses to fine-tune AI functionalities.
Why should you care?
This isn’t just about efficiency; it’s about creating bespoke solutions that fit like a glove. And it might now be easier than every to do so.
McKinsey’s understand the power of such hidden gems
McKinsey’s insights into digital and AI innovations reveal powerful tools that often go unnoticed. These include automation and predictive analytics, which can transform decision-making processes. It’s like having a crystal ball for your business strategies.
Why should you care?
It is these secret superpowers where you job will be enhanced and saved.
Meet Claude: Your NEW AI Assistant creator
As The Verge reports Anthropic’s Claude is also getting into the agency race with the AI Assistant, a marvel that can handle complex tasks with ease. Imagine delegating intricate tasks to an AI that understands and executes them flawlessly, giving you the freedom to focus on what truly matters.
Why should you care?
This means that Open AI is not the only place to get your agents from. BUT… For now there seems to be no store for accessing agents made with Claude so…
Zapier’s Custom Chatbots. Making it even easier.
Unlike, with Zapier, and so now creating AI chatbots tailored to your specific needs is now a reality, thanks to their store and capacities… at Zapier. These chatbots can enhance customer interactions and streamline workflows, making your operations more efficient and your customers happier.
Why should you care?
The redesigning of your work into mini tasks you can automate or semi automate will mean you can work a three day work week — and be just as productive.
Microsoft Copilot: Your Digital Sidekick Already
Even the big (often slow and boring players) are getting into agents. With Microsoft’s Copilot on Windows 11, as detailed by Windows Central, which is like a super agent — as it’s like having a digital sidekick integrated into your everyday tools. It’s not just about assistance; it’s about transforming how you interact with your digital environment.
Why should you care?
This could be rolled out to EVERYONE who uses Microsoft. Remember the saying -
“AI won’t replace you… But someone using AI probably will.”
Are you using CoPilot yet?
My Own SHOCKING Journey with AI
In my 2022 TEDx talk, I shared how AI has transformed my role as a marketer. The rise of AI-generated content is just the tip of the iceberg.
Today, I’ve developed several GPTs that have taken over tasks I used to manage:
- The Brand Analyser: Delivers deep brand insights, saving time and resources. Try it here.
- The Monthly LinkedIn Content Creator: Automates the creation of engaging LinkedIn posts, ensuring consistency. Check it out.
- The Overall Marketing Manager: Covers all aspects of marketing strategy and execution, acting as a comprehensive solution. Explore it here.
These tools, freely available, perform tasks that typically cost businesses £20–60K annually. This is not just about saving money; it’s about unlocking potential.
But also let’s not kid ourselves, will businesses pay for extra workers they don’t need? Maybe, you shouldn’t look to be a worker anymore — but run your own business.
Kinda what I was talking about in my latest blog for Medium.
A New Vision for Work
The integration of AI into our work lives means we can focus on creativity and strategy rather than mundane tasks. Elon Musk has suggested that jobs might become optional as AI takes over many roles.
Imagine a world where we work less but achieve more, where our time is spent on innovation and growth. Read more about Musk’s vision.
Looking Forward
The arrival of custom GPTs and other AI tools marks a significant shift in our work paradigm. With tools like ChatGPT now available for free, we have an incredible opportunity to automate and augment our jobs.
Let’s embrace this future with open arms and consider how we can make the most of these advancements.
The future of work is not just about efficiency; it’s about redefining what work means. It’s about more freedom, more creativity, and more innovation. Let’s step into this future together.
Here’s to you and yours.
Happy #FOW Fridays.
For Further Reading:
- Using GPTs on OpenAI’s Free Tier
- Best Custom GPTs Store by XDA Developers
- McKinsey’s Digital and AI Ideas
- Anthropic’s Claude AI Assistant
- Create Custom AI Chatbots with Zapier
- Microsoft Copilot on Windows 11
- Elon Musk on the Future of Work
By harnessing the power of AI, we’re not just changing how we work; we’re transforming our lives. Let’s use these tools to create a future where work is a source of joy and fulfillment, not just a necessity.
Want to learn how?
Maybe start off with learning how to use AI.
Why should you care?
Becuase you might not be using AI in the right way. And therefore getting the wrong results. And no one wants the wrong results from AI.
Comment: How often are you using AI?
Every day, week, month, not at all yet?
How do you compare to others?
AND PS…
In this blog I talk about the future of work being probably entrepreneurial. As in many of us will have our own businesses or at least part time jobs and a side hustle or two…
So if you want to start your own business. You could take this test I made.
About The Author…
Keynote speaker, professional speaker, Ted X talker, serial tech startup founder, ex marketing agency owner, digital trainer, and now author and media spokesperson Dan Sodergren’s main area of interest is the future of work, technology, data and AI
In his spare time, as well as being a dad, which comes first, Dan is a digital marketing and technology (and now AI) expert for TV shows and the BBC and countless radio shows.
Occasionally donning the cape of consumer champion on shows like BBC WatchDog, the One Show and RipOffBritain and being a marketing tech specialist for SuperShoppers and RealFakeAndUnknown and BBC Breakfast.
He is also a host and guest on podcasts and webinars speaking as a tech futurist. And a remote reporter / content creator for tech companies at tech events and shows. His main interest is in the future. Be that the future of marketing, or the future or work or how AI and technology will change the world for the better as part of the #FifthIndustrialRevolution
Find out more about him over on bit.ly/DanSodergren
And his books on https://futureofwork.gumroad.com
And his course on www.aimarketingcourse.co.uk
And his new idea: The AI Teacher Course.
